One 4 U Game Marketing Awards: And the Winner is...

Ohne ein funktionierendes Marketing würden viele Spiele den potenziellen Kunden wohl nie erreichen. Grund genug, auch die Jungs und Mädels zu prämieren, die genau für diesen Bereich zuständig sind. Ausgezeichnet werden diejenigen von ihnen, die in den Bereichen Marketing, Promotion und Werbung im letzten Jahr die beste Arbeit gemacht haben. Nun aber zu den Gewinnern, der diesjährigen Game Marketing Awards.

Game Marketing Agency of the Year: Ant Farm

Marketing Team of the Year: Ubisoft

Outstanding TV or Theatrical Ad: Titanfall “Shadow” Heat

Funniest Video Asset: Madden Season Heat

Outstanding Promotional Trailer: Assassin’s Creed Unity E3 Trailer – Lorde CG Video Ubisoft

Outstanding Promotional Trailer – Mobile Games: Marvel Contest of Champions New York Comic-Con Trailer
Kabam, Inc.

Best Game Footage Trailer: Call of Duty: Advanced Warfare – Reveal Ant Farm

Best Long Format Featuring Promotional Content: Madden Season Heat

Best Use of Music in a Promotional Piece: Assassin’s Creed Unity E3 Trailer – Lorde CG Video Ubisoft

Outstanding Overall Marketing Campaign – Core Games: Destiny Ant Farm with 72andSunny

Outstanding Overall Marketing Campaign – Family Games: Kinect Sports Rivals Launch Campaign Xbox

Outstanding Marketing – Free to Play: PlanetSide 2 Sony Online Entertainment

Outstanding Overall Advertising Campaign: Forza Horizon 2 – Launch Campaign Xbox

Standout Outdoor Advertising: Gorehowl Cab Blizzard Entertainment

Best Box Art (Standard Game Version): Sid Meier’s Civilization: Beyond Earth Box Art 2K

Best Limited Edition, Special Edition or Collector’s Edition: Destiny Ghost Edition Petrol Advertising

Best Showing at a Trade or Consumer Event: Murdered: Soul Suspect- Pax Video Stunt Square Enix America / Midnight Oil

Best Retail Marketing Campaign: Skylanders Trap Team – Retail Marketing Campaign Activision / Midnight Oil

Best Website for a Product: Watch Dogs Digital Shadow Ubisoft/AKQA

Best Use of Sound Design: Asassin’s Creed Sit Back TV Spot Ubisoft

Best Copywriting for a Marketing Asset: Middle-earth: Shadow of Mordor #OrcTakeover Edelman & Warner Bros Interactive Entertainment

Best Editing for a Video Asset: Far Cry 4 – Story Ant Farm

Best Cg for a Video Asset: Watch Dogs TV Ad-CG Ubisoft/ Cutwater LLC/ Digic Pictures

Best Product Announcement: Evolve Announcement Team One / 2K

Thinking Outside of the Box: GIFerator Heat/Grow

Favorite Trailer: Fan Voted: Borderlands: The Pre-Sequel 2K

Könnt ihr das so unterschreiben oder seid ihr in der ein oder anderen Kategorie anderer Meinung?

Quelle: Dualshockers